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					  <title><![CDATA[The Fortune Is In The Follow Up]]></title>
					  <link>http://www.usais.org/articles/927/1/The-Fortune-Is-In-The-Follow-Up/Page1.html</link>
					  <description><![CDATA[An overwhelming amount of customers, 70% in fact, will take their business elsewhere if they feel that you don’t care about them and their needsEmail will help you start and maintain relationships with customers with little expense or effort]]></description>
					  <author>no@spam.com (Gail Watson)</author>
					  <pubDate>Sun, 16 Sep 2007 17:28:43 EDT</pubDate>
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					  <title><![CDATA[Steps To Writing An Email Communication Strategy]]></title>
					  <link>http://www.usais.org/articles/926/1/Steps-To-Writing-An-Email-Communication-Strategy/Page1.html</link>
					  <description><![CDATA[How to Form a Successful Communication Strategy:Take the time to write out the strategy, do enough customer research to know what current and possible future customers want, and send well-formed campaign invitations, newsletters, and announcements Make sure it tells potential clients about your business]]></description>
					  <author>no@spam.com (Gail Watson)</author>
					  <pubDate>Sun, 16 Sep 2007 17:23:01 EDT</pubDate>
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